A CRITICAL ASSESSMENT OF THE NEXUS BETWEEN PHARMACEUTICAL PRODUCTS EFFICACY AND SUPPLY CHAIN MANAGEMENT IN NIGERIA

The study examined the nexus between pharmaceutical product efficacy and supply chain management in Nigeria using New Heights Pharmaceuticals as a case study.

The population of the study was three hundred and forty-three (343) staff of New-Height’s Pharmaceuticals (Lagos, Abuja, and Port-Harcourt) Nigeria. Raosoft sample size calculator was employed in generating a sample size of one hundred and seventy-two (172) from the target population, being the actual number of medical representatives directly involved in activities of managing supply chain and logistics in the organization. Primary data was generated using structured questionnaires. Correlation and descriptive Analyses were employed for the analysis of data. The strength of the relationship between variables was measured within the range of -1 and +1 using correlation.

Findings revealed that the standard deviation and mean of the relationship between storage and efficacy of pharmaceutical products is 0.729 and 4.47 respectively with a correlation coefficient of 0.841. Also, the standard deviation and mean of the relationship between transit conditions and potency of pharmaceutical products is 0.649 and 3.74 respectively with a correlation coefficient of 0.689. Lastly, the standard deviation and mean of the relationship between the Just-In-Time Inventory and the efficacy of the pharmaceutical product were 0.709 and 4.37 respectively, at a 0.820 correlation coefficient. The results revealed a positive relationship among the variables. It is recommended that Medical sales representatives in Nigeria who have to engage in product excursions and pharmaceutical outlets must be provided with efficient and reliable storage and transit facilities throughout the process of distribution.

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