MBA SALES AND CUSTOMER SERVICE MANAGEMENT

Course Overview

The MBA in Sales and Customer Service Management at Ballsbridge University is a postgraduate program designed to provide students with advanced knowledge and skills in sales strategies, customer relationship management, and service excellence. The program combines theoretical insights with practical applications to prepare students for leadership roles in sales and customer service. Key areas of focus include sales management, customer experience, digital marketing, and service operations.

Course Objectives

1. Advanced Sales Strategies: Equip students with advanced techniques and strategies for managing and leading sales teams.
2. Customer Relationship Management: Develop skills in managing customer relationships to enhance customer loyalty and satisfaction.
3. Service Excellence: Understand the principles and practices of delivering exceptional customer service.
4. Digital Sales and Marketing: Learn how to leverage digital tools and platforms for sales and customer engagement.
5. Data-Driven Decision-Making: Enhance skills in using data analytics to inform sales and customer service strategies.
6. Leadership and Management: Foster leadership abilities and management skills specific to sales and customer service contexts.

Course Benefits

1. Enhanced Sales Skills: Gain advanced skills in sales management and strategy.
2. Customer Service Expertise: Develop expertise in creating and managing excellent customer service experiences.
3. Career Opportunities: Improve career prospects in sales management, customer service leadership, and related fields.
4. Practical Application: Apply theoretical knowledge to real-world scenarios through case studies and projects.
5. Networking: Build a network of industry professionals and peers.
6. Leadership Development: Cultivate leadership and management skills for higher-level roles.

Capstone Project/Thesis:

• • Independent research project on a topic of choice in sales or customer service management
  • Supervised by faculty advisors
  • Presentation and defense of findings

Course Requirements

1. Academic Qualifications:
   • Bachelor’s degree in business, marketing, management, or a related field.
   • Minimum GPA requirements as specified by the institution.
2. Professional Experience:
   • Relevant work experience in sales, customer service, or a related field is often preferred but not always required.
   • Interview:
     • Some programs may require an interview as part of the admissions process.

Duration: 10 Months

Registration Fee: N20,000

By completing the MBA in Sales and Customer Service Management, students will be well-prepared to excel in leadership roles within the sales and customer service sectors, driving business growth through effective sales strategies and outstanding customer experiences.